Christine Thomas
Communications and Digital Marketing Professional
Christine Thomas
ComminicationThat Connects. Strategy That Serves.
I help faith-based organizations and mission-driven teams communicate clearly, consistently, and with purpose, across every platform, channel, and audience they serve.
Hi, I'm Christine Thomas.
I'm a communications and digital marketing professional based in Clayton, NC. I'm the founder of Targeted Business Support, a digital marketing agency serving 50+ clients across churches, nonprofits, and small businesses. I also serve as part-time Director of Communications for Clayton Methodist Church, a role I've held since the congregation was founded in 2023.
I hold a marketing degree and bring hands-on experience across website design, brand development, email marketing, SEO and AEO, social media, print communications, video production, CRM implementation, and AI-assisted content strategy.
I've been an active ministry leader for over 26 years, first as a founding member of Christ Community United Methodist Church, and now as a founding member and communications director of Clayton Methodist Church. Faith isn't just the context of my work. It's the foundation of it.
I don't just create content. I build communication systems that keep organizations connected, consistent, and moving forward.
What I Bring to Every Role
Strategic Communications
I develop communications plans aligned with organizational mission, manage multi-platform editorial calendars, and ensure every message reflects the right voice for the right audience, with the workflows and templates to keep it running efficiently, even in a lean one-person shop.
Digital Presence & Content
From WordPress websites and email newsletters to social media, branded graphics, and video announcements, I design, write, and manage the full digital communications function, including AI-assisted tools that improve quality and save time.
Church & Ministry Systems
I understand the unique needs of faith-based communications from the inside. I've built CRM workflows, implemented church technology platforms, trained ministry teams on new tools, written SOPs, and created the systems that help churches communicate well, not just once, but consistently.
A Track Record Across Platforms,
Ministries, and Organizations
60+ Clients
Founder, Targeted Business Support, serving churches, nonprofits, and small businesses.
2023 to Present
Part-Time Director of Communications, Clayton Methodist Church.
26+ Years Ministry
Founding member and active ministry leader across two congregations.
5 Years Google E-E-A-T
Evaluating websites using Google's E-E-A-T quality standards (TELUS International).
Realm Connect Workflows
Implementation, automated CRM workflows, and comprehensive staff training.
NC GMC Website Program
Designed and developed the conference website; leading the ~200 member church site initiative.
Recent Work That Tells the Story
NC Conference of the Global Methodist Church, Website & Ongoing Partnership
Designed and developed the full WordPress website for the NC Conference, establishing digital infrastructure, content architecture, brand consistency, and SEO strategy for a statewide church body. Currently leading the NC GMC Website Program, a conference-contracted initiative to build approximately 200 one-page Google Sites websites for small member churches across North Carolina that cannot afford traditional website hosting.
Clayton Methodist Church, Full Communications System
Built the church website from the ground up and currently manage integrated communications across web content, email marketing, social media, video announcements, Google Business Profile, and Realm Connect, helping a brand-new congregation communicate clearly and consistently from its very first days.
PHILOSOPHY & APPROACH
I Believe Good Communication
Is a Form of Service
Whether I'm writing a newsletter, designing a website, or building a communications workflow from scratch, my goal is always the same: help people connect to what matters most.
I think about audience, messaging, and mission before I think about platforms and tools. I'm comfortable working as the sole communications professional, taking initiative, managing competing priorities, and delivering quality work with limited resources.
I also know what it takes to show up well online. Five years of evaluating websites for Google using their E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) framework gave me an inside understanding of how digital content gets found, assessed, and trusted, and I bring that knowledge to every website, campaign, and communication strategy I build.
My faith guides how I show up. I work with integrity, care about the people I serve, and take the responsibility of organizational voice seriously.
Ready to Talk?
I'd love to learn more about your organization's communications needs and share how my experience can serve your team.
"Commit to the Lord whatever you do and He will establish your plans." Proverbs 16:3 NIVt
Portfolio site for Christine Thomas, Founder of Targeted Business Support